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Buy HiveMQ Broker Online: Two New Self-Managed Packages, Deploy in Minutes

by Shashank Sharma
5 min read

Buying a HiveMQ broker just got a lot simpler. You can now purchase a self-managed HiveMQ broker license online with a credit card and deploy it in minutes - no sales calls, no quotes, and no waiting. This new path is designed for teams with well-defined requirements who want to move quickly from evaluation to production.

The process takes just a few steps:

  1. Login to the HiveMQ portal

  2. Choose your plan: Launch or Run

  3. Purchase with a credit card

  4. Receive your license key instantly

  5. Deploy the broker and apply your license

This update does not change the HiveMQ Broker itself. It changes how you buy and access it.

Two Self-Managed HiveMQ Broker Packages Available for Direct Purchase

Launch

Built for early deployments and lower-throughput production workloads, Launch includes a production-ready MQTT platform with clustering, high availability, and security, along with Enterprise Extensions, Data Hub, and flexible deployment in your own infrastructure. 

Priced at $299 per month.

Run

Built for steady-state production workloads that need higher throughput and stronger support, Run includes the same core HiveMQ Platform capabilities as Launch, with higher throughput and more robust Silver support. 

Priced at $499 per month.

Both packages provide the same core HiveMQ Broker. The primary differences are throughput, support, and the workload profile each package is designed to serve.

Launch

Run

Enterprise

Purchase

Online via Credit Card

Online via Credit Card

Contact Sales

Connections

Up to 10,000

Up to 10,000

Custom Limits

Throughput

500 msgs/sec

1000 msgs/sec

Custom Limits

Support

Community

Silver

Silver, Gold, or Platinum

Pricing

$299/Month*

$499/Month*

Custom

* Launch and Run packages are available for single-broker deployments only. If you need more than one broker, please contact the HiveMQ team for custom pricing

What Promotional Pricing Means for Your Project

The Launch and Run packages are available for single-broker deployments through the online self-service path. The current pricing of $299/month for Launch and $499/month for Run is promotional.

For a larger deployment scope or custom commercial terms, please contact the HiveMQ team.

Simpler License Management for Self-Managed Deployments

Alongside the new online purchase path and the latest release of the HiveMQ MQTT Broker 4.50,  we have also simplified how licenses are managed in self-managed environments. Instead of handling license files on each node, you can use a single license key that applies across your cluster.

This reduces manual setup and makes it easier to operate and update your deployment as your needs evolve. If your requirements change, you can update your subscription, and your new entitlements are applied automatically. If you're an existing customer, the license file option is still fully supported. No changes required on your end.

When to Use the Launch and Run Self-Managed HiveMQ Brokers

These self-managed packages, Launch and Run, are designed for:

  • Pilot projects and first production deployments

  • Single-site or smaller-scale systems

  • Teams with clear technical requirements and known capacity needs

  • Buyers who want predictable pricing without a custom commercial process

The new plans provide a fast path to licensed deployment without the overhead of a traditional enterprise engagement. This path is intended for single-broker deployments with well-defined requirements. We continue to recommend the enterprise path for larger or multi-broker deployments.

Get Your HiveMQ Broker License in Minutes

Review the plan details, confirm the one that fits your deployment, and purchase directly on our website. No form submission. Choose your package, complete checkout, and deploy. 

If you need guidance getting started, HiveMQ also provides AI-assisted support through Bea to help you configure your broker and design your setup.

Shashank Sharma

Shashank Sharma is Director of Product Marketing at HiveMQ, focusing on the company’s MQTT-based Industrial AI data platform across cloud and self-managed deployments. He is passionate about technology and developer-centric workflows, with 12+ years’ experience across software development, sales, and marketing for platforms and tools in numerical computing, autonomous driving, robotics, and AI.

  • Contact Shashank Sharma via e-mail
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